Privacy Policy - App

Privacy Policy – MyFootFirst

Effective Date: 10 May 2025

This Privacy Policy explains how MyFootFirst collects, uses, stores, and shares personal data when you use our mobile applications and services, whether as a business partner (B2B) or an individual customer (B2C), in accordance with the General Data Protection Regulation (GDPR) and other applicable laws.

1. Data Controller

MyFootFirst is the controller of your personal data. For any questions or requests, you may contact us at info@myfootfirst.com.

2. What We Collect

We may collect and process the following categories of personal data:

  • Identity and Contact Data: Name, email, business details, and phone number.

  • Health-Related Information: Self-declared conditions such as diabetes or hypertension (used to personalize product recommendations).

  • Biometric Data: Foot images and measurements for orthotic creation, potentially used for generating anonymized, proprietary 3D models.

  • Transaction Data: Purchase and payment information via providers like Stripe.

  • Technical Data: Device ID, app usage, crash logs, and location (if permission granted).

3. How We Use Your Data

We use your data to:

  • Provide and improve our services

  • Customize your experience

  • Create and deliver orthotic products

  • Fulfill legal and contractual obligations

  • Conduct anonymized product development and analytics

All processing is based on one or more lawful bases under GDPR: consent, performance of a contract, legal obligation, or legitimate interest.

4. Data Retention

We retain personal data for as long as necessary to fulfill the purposes outlined above. Anonymized data may be retained longer for R&D purposes.

5. Sharing and Third Parties

We use third-party services (e.g., Stripe, AWS, Firebase) for storage, payment processing, and analytics. These services are independently responsible for GDPR compliance. We do not sell your personal data.

6. Your Rights (Under GDPR)

You have the right to:

  • Access your data

  • Correct or delete your data

  • Restrict or object to processing

  • Data portability

  • Withdraw consent at any time

Requests can be sent to info@myfootfirst.com. We will respond within 30 days.

7. Security

We take reasonable technical and organizational measures to protect your data, but we cannot guarantee security of third-party platforms or user-managed access.

8. Responsibilities of Business Users (for B2B app)

Retailers and other business users are responsible for ensuring their use of the platform and any employee or customer data they input complies with applicable data protection laws.